Monday, 18 June 2012

Business and consumerism and Buddhist principles


Last week one of my good friends set me the link to a 20 minute speech/lecture about business and consumerism and Buddhist principles. 
Clare Melford was the speaker and that 20 minutes flew by as I listened to her ideas which make such sense.  As she says what individuals do is important but business can make more of an impact over a wider audience.
The three principles which she thinks businesses should take from the Buddhist mind set are:
  • That everything is connected
  • Mastery of our impulses and desires
  • And finding a middle way
These are all things that can be taken into personal life not just in business;  thinking about the consequences of our actions, learning to understand ourselves and trying to live in a sensible way rather than by extremes.
There was so much to take in I shall have to listen to it again (and again).
If you’d like to listen to it you can find it on the Radio 4 Four Thought site, look for 2nd May, Clare Melford.  I don’t know how long it will be there for but having looked at the rest of the podcasts in the series I’ve downloaded a large number to listen to later.

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